What You’ll Do
- Own and drive commercialization and go-to-market (GTM) strategy for therapy selection products within the oncology portfolio
- Define and execute product strategy and multi-year roadmap aligned to clinical needs and market opportunities
- Monitor clinical trends, competitive dynamics, and customer insights to refine positioning and identify growth opportunities
- Develop and present data-driven business cases, including market sizing, segmentation, competitive analysis, and financial forecasts
- Translate voice of customer (VOC) insights into product requirements, features, and enhancements
- Lead cross-functional collaboration with R&D, Clinical, Medical Affairs, Regulatory, and Commercial teams to drive product development and execution
- Drive product positioning,… Click here to view original post
