What You’ll Own
- Lead the end-to-end lifecycle for Prequel® and FirstGene®, from concept through commercialization and continuous optimization
- Define and execute product strategy and roadmap , grounded in customer needs, market dynamics, and business priorities
- Translate voice of customer, clinical insights, and performance data into clear product direction and differentiated positioning
- Partner cross-functionally (R&D, Clinical, Regulatory, Commercial) to align priorities and drive execution
- Shape portfolio-level strategy in collaboration with Prenatal Product leadership (including Foresight) to ensure a cohesive market approach
- Drive upstream marketing strategy —including messaging architecture, segmentation, and positioning
- Partner with downstream teams to deliver… Click here to view original post
